SoccerBible on Twitter: "2010 Lionel Messi – adidas F50 Adizero Starting 12 years ago, Messi was the first player to receive a custom boot following what was his second Ballon d'Or success,
![SoccerBible on Twitter: "2010 Lionel Messi – adidas F50 Adizero Starting 12 years ago, Messi was the first player to receive a custom boot following what was his second Ballon d'Or success, SoccerBible on Twitter: "2010 Lionel Messi – adidas F50 Adizero Starting 12 years ago, Messi was the first player to receive a custom boot following what was his second Ballon d'Or success,](https://pbs.twimg.com/media/FfWxc0lWYAAyYAF.jpg)
SoccerBible on Twitter: "2010 Lionel Messi – adidas F50 Adizero Starting 12 years ago, Messi was the first player to receive a custom boot following what was his second Ballon d'Or success,
![Adidas F50 adiZero: Messi (and others) will wear the lightest soccer boot in human history at the World Cup | TechCrunch Adidas F50 adiZero: Messi (and others) will wear the lightest soccer boot in human history at the World Cup | TechCrunch](https://techcrunch.com/wp-content/uploads/2010/05/adizero.jpg)
Adidas F50 adiZero: Messi (and others) will wear the lightest soccer boot in human history at the World Cup | TechCrunch
![Argentina's national soccer team player Lionel Messi displays the new F50 adiZero soccer boots during a promotional event at Montmelo circuit near Barcelona May 11, 2010. The boots, weighing only 165 grams, Argentina's national soccer team player Lionel Messi displays the new F50 adiZero soccer boots during a promotional event at Montmelo circuit near Barcelona May 11, 2010. The boots, weighing only 165 grams,](https://c8.alamy.com/comp/2E8C97C/argentinas-national-soccer-team-player-lionel-messi-displays-the-new-f50-adizero-soccer-boots-during-a-promotional-event-at-montmelo-circuit-near-barcelona-may-11-2010-the-boots-weighing-only-165-grams-are-the-lightest-in-the-world-and-they-will-be-featured-in-the-upcoming-world-cup-in-south-africa-according-to-adidas-reutersgustau-nacarino-spain-tags-sport-soccer-world-cup-business-2E8C97C.jpg)