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13. Risk Everything - Beard Projects
Dream Crazy: The NFL's Outrage Became Nike's Marketing Advantage
Nike's Colin Kaepernick ad is the 'gangster genius brand move of 2018'
Nike & Colin Kaepernick — A Case Study on Authentic Cause Marketing
/cdn.vox-cdn.com/uploads/chorus_image/image/61138291/Screen_Shot_2018_09_04_at_4.30.23_PM.0.png "The Nike boycott over Colin Kaepernick, explained - Vox")
The Nike boycott over Colin Kaepernick, explained - Vox
Taking Risks Can Benefit Your Brand - Nike's Kaepernick Campaign Is A Perfect Example
Nike Nearly Dropped Colin Kaepernick Before Embracing Him - The New York Times
13. Risk Everything - Beard Projects
Risk Everything - Wikipedia
Good for business? Nike gets political with Kaepernick ad | KATU
Sports & Politics Intersect: Nike just does it | Yardbarker
Nike Returns to Familiar Strategy With Kaepernick Ad Campaign - The New York Times
With New Kaepernick Ad, What Does Nike Believe In?
Nike Risks Backlash With Colin Kaepernick Deal - WSJ
Nike's new sneaker collaboration with Colin Kaepernick comes with 'little risk,' expert says
Why Nike's 30th Anniversary Ad Featuring Colin Kaepernick Is a Worthwhile Risk
Nike's Novel Approach of Risk Management: Create a Risk – Crisis Communication Blog by Timothy Coombs
Nike took a calculated risk with Colin Kaepernick ad, experts say - Los Angeles Times
Why 'Believe in something' is the right thing for Nike | Missouri Creative
Worth the sacrifice: Why Nike was willing to risk backlash to embrace Colin Kaepernick | PR Week
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Nike took a calculated risk with Colin Kaepernick ad, experts say - Los Angeles Times
Nike's Colin Kaepernick campaign erases his revolutionary message.
Nike's commercial cynicism is clear but Colin Kaepernick ad is a sign | Colin Kaepernick | The Guardian
